This holiday season retailers around the country are gearing up for massive sales. Advertising through social media is an inexpensive and simple way to boost your website’s overall traffic, create brand recognition and most importantly; create conversions.
However, there is more than meets the eye when it comes to efficient advertising via social media. In order to truly captivate your potential audience, use these following tactics:
Incentives are always a winner. Drum up sales and get your customers to engage with you via social media by offering them a coupon code for an interaction via Facebook or Twitter. This will not only increase sales, but also boost the amount of people who are actively following you.
Everyone loves free shipping, so why not offer it to your customers this year? Offering to waive the shipping is a great way to get a new customer to make an order.
This may seem small and insignificant, but hashtags can convert into more sales! Come up with a unique hashtag that is related to your product or business and include an additional hashtag such as ‘#holidaysale’ with it.
A flash sale is a limited one time offer that expires rather quickly. Flash sales are a great way to entice people to buy and while they are shopping. 9 times out of 10 people will buy what is on sale. Make sure to advertise the event at least a week beforehand in order to boost followers.
Social media is becoming more and more visual. People often research themes and information via Pinterest. Especially if you sell a visually appealing product, don’t forget to link your holiday promotions to this source!
Never post without using an image! Posting a photo to compliment your text increases the odds of a click by a ton! No one can resist a funny or visually stimulating photo.
Everyone loves a giveaway. Many potential customers will flock to your site in hopes of being a winner. Not sure what to give away? Consider a crowd pleaser that can be branded, such as a personalized cutting board. At Wholesale Cutting Board USA, we are a cutting board wholesaler with a wide variety of products to choose from. We can offer you affordable boards to appeal to the masses.